About

“All work & no play makes Jack a dull boy!”

Nope! my name is not Jack. I’m Amar @ Aaron and I’m the Chief Executive Officer of Niche Marketing Resources (NMR).  I decided to share a bit about myself in a ‘non-convetional’ manner. Upon reading this page, you’ll probably get a good idea of who am I, learn a bit about what we do and how we got here.

One of my past-times

We’re a very small Internet Marketing  & Training firm established since 2007 with a staff strength of only 3.

We specialize in training individuals and small business owners on how to capitalize and profit from their very own Internet businesses using the latest Internet Marketing and Search Engine Optimization methods and strategies.

“How much of time do I spend in the office?”

I’m hardly in the office! I’m there ONLY when I need to conduct 1-on1 trainings or  business previews. Otherwise, I work like, 4-hours a day from my cozy ‘home office’ room managing all my Internet business websites and blogs. So, it’s fair to say, I spend more time, at home, then most CEOs do, especially those who are in my age. (Oh ya! by the way, I’m 37)

One of  the benefits of running an Internet business is I suppose, you have more time and the freedom to decide where and when you want to work from!

“I didn’t like going to school
like the other kids.”

St.John’s Institution. Yup! That’s the name of my high-school. Did you know, the current Prime Minister, Najib bin Razak graduated from the same school as i did? I am definitely proud of that fact, but, I didn’t like  school.

I still remember vividly, how me and a few friends,  found a duplicate a key to the Computer lab and we used to sneak in during certain class periods just to get away from class and mess things up.  Back then, the Internet wasn’t so popular yet and Bill Gates was still busy working on his first Windows OS.

Well,.. somehow, thank GOD, I managed to complete high-school and went on to pursue my B.Sc Degree in Computing in UK!

“Working for IBM, didn’t cut-it for me!”

Upon graduating, I was so ‘geared up’, I really wanted to work for a large MNC. My dreams came true and I landed a job with IBM. It was nice for a while, but shortly after a few months, I threw in the towel.  I hated my Systems Technician’s position. It was too stressful! I moved on and worked for several other smaller IT companies and finally decided to try my hands in business.

From IT to Capati!

My 'Capati' Biz

Yes! It’s 100% true! People seem to have a tough time believing me when I say I used to run a stall selling Punjabi food.

Eventhough, the money was barely enough to pay the bills, but I enjoyed running my own ‘food’ business…………. well, to a certain extent.

At first, it was fun but after a while you get tired. It was a lot of hard and long hours of work and the money wasn’t all that fulfilling.  I had to find something else. Something easier and more lucrative but without much capital or knowledge. So, naturally, I turned to the Internet!

I began downloading lots of  e-books thinking each time that I’ve finally found the answer to my money problems. Boy oh boy! How wrong was I. Finally, I gave up reading e-books and to wanted to try  something else instead. The next day, I noticed an ad in the newspaper about a seminar that was going to be held in Singapore. Something told me to go for it. But, there was one problem,  I had no money. But in order to satisfy my curiosity, I borrowed the money from my mother.

“From there on, EVERYTHING
changed for me!”

Willie & Me

Because, I found someone who seemed to know what he was talking about and then when we met, he shared his secrets and strategies with me.

He is no stranger in the Internet Marketing world. His name is Willie Crawford.

Today, in whatever success I’ve achieved both for my offline company NMR,  and for my online blog businesses,  I thank GOD I met Willie.

So, IF you are serious and really want to see signifiant results from your online business, I suggest you to find a teacher. That’s the single MOST important thing you need to do, in order to see results from your efforts. Period!

Regards,

Amar@Aaron
CEO, Niche Marketing Resources

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